Stellantis Appoints Arnaud Belloni as CEO of Fiat, Abarth, and Lancia
Stellantis has announced the appointment of Arnaud Belloni as the new CEO of the Fiat, Abarth, and Lancia brands, as well as the chief marketing officer for Europe. This transition marks Belloni’s return to Stellantis after a successful tenure at Renault Group. He will report to Emanuele Cappellano, the chief operating officer for Enlarged Europe.
Background and Experience
Arnaud Belloni brings extensive experience from his previous 16 years in various roles across Stellantis brands, including marketing director for Fiat and Lancia, managing director for Lancia France, and vice-president of marketing for the Asia Pacific region.
From 2015 to 2020, he served as Citroën’s global marketing chief, where he led initiatives in communication and motorsport, as well as developing digital and conventional sales strategies. His most recent position was as global marketing chief at Renault Group, where he also held the title of chief branding officer since May 2023.
Emanuele Cappellano expressed confidence in Belloni’s return, stating, “His global perspective, creative leadership, and deep knowledge of our brands will be crucial as we strengthen marketing in Europe and shape the next chapter for Fiat, Abarth, and Lancia.”
Transition of Olivier François
Olivier François, the previous brand head, will transition to a strategic adviser role, focusing on cross-brand issues including brand and product strategy. François has a long-standing history with Stellantis, having worked for over three decades within the company and its predecessors, holding several significant leadership positions.
Related Developments
In a related strategic move, Stellantis is collaborating with JLR to build Defender-branded models in the U.S., aimed at circumventing tariffs and enhancing currency exposure. This collaboration reflects Stellantis’s ongoing efforts to revitalize its brand offerings while addressing market challenges.
For additional details, visit Automotive Manufacturing Solutions.
