Summary of Petco’s Performance and Market Trends in Mexico
Sales Growth and E-Commerce Impact
In 2025, Petco reported a remarkable 12.9% increase in total-store sales, with e-commerce contributing 15% of the revenue. This underscores the importance of omnichannel retailing as households spend more on pets in Mexico. The company processed over 1 million online orders and successfully opened 12 new stores, raising its total to 156 locations across Mexico and Chile.
Market Opportunities and Spending Trends
The rising demand for pet products—like food, hygiene, and health—creates substantial opportunities for retailers. Approximately 25 million Mexican households own pets, leading to increased spending, averaging MX$2,884 (around US$170) per month per household. As pets are increasingly seen as family members, this trend is reshaping the consumer market.
Product Specialization
Retailers are adapting to diverse consumer preferences, with dog owners favoring larger food packages and specialized health products, while cat owners prioritize convenience in food and litter options. Soriana’s introduction of private-label products caters to this growing demand for specialization at accessible prices.
Veterinary Services and Financial Protection
Beyond retail, the pet care market is expanding to include veterinary services. Studies indicate that a significant portion of pet owners regularly visit veterinarians. The market for pet insurance is also growing, with coverage expanding for medical expenses and additional services.
Omnichannel Strategy and Future Growth
Petco’s digital expansion and physical store growth align with a broader trend in pet care, emphasizing convenience and customer engagement. The company’s strategies reflect a commitment to integrating products, services, stores, and online platforms to enhance the shopping experience.
Petco’s anniversary in Mexico marks not just a milestone but an acknowledgment of the evolving landscape of pet ownership and care in the country. As digital and in-person retail models continue to grow together, opportunities for specialized services and products remain abundant in Mexico’s pet care economy.
