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3 Investment Principles That CNBC’s Jim Cramer Swears By

Jim Cramer, a prominent voice in financial media, has shared his stock-picking strategies on CNBC since the late 1990s, particularly on his show Mad Money. Over the years, he has developed three key investing principles:

1. Never Buy All at Once

Cramer advises against making a complete investment in a stock all at once. He argues that doing so implies certainty about the stock’s future performance, which is unrealistic. Instead, he suggests a gradual approach, allowing investors to buy shares in stages. This strategy not only helps investors stay engaged and informed about the company but also aligns with dollar-cost averaging, smoothing out costs over time.

2. Buy Damaged Stocks, Not Damaged Companies

Investors are encouraged to look for stocks that have fallen for reasons unrelated to the company’s fundamental health. Cramer warns against the temptation to buy stocks simply because they are cheap, stressing the importance of distinguishing between value plays and value traps. Research is essential to determine whether a stock’s decline is due to temporary external factors or fundamental issues within the company.

3. “Bulls Make Money, Bears Make Money, Pigs Get Slaughtered”

This age-old Wall Street axiom advises against greed in investing. Cramer emphasizes the importance of taking profits during market surges. He recommends trimming a portion of a position when a stock rises significantly, to mitigate potential losses during downturns. While this approach contrasts with the idea of letting winning investments grow, it serves as a cautionary reminder, especially for stocks at high valuations.

Overall, Cramer’s strategies highlight the importance of prudence, research, and adaptability in investing.

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