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The Recruitment Strategy That Aided Christina Tosi in Establishing Milk Bar

Christina Tosi, founder of Milk Bar, emphasizes the importance of hands-on experience when building a strong team. By learning the intricacies of each role—from HR to operations—she seeks to understand the highs and lows of each position before hiring, ensuring she finds candidates who not only excel technically but also align with the company’s culture.

Tosi focuses on hiring women for leadership roles, recognizing their talent and resilience, which she believed others might overlook. She leverages this insight as a strategic advantage for her business.

Other entrepreneurs, like Airbnb’s Brian Chesky and Uber’s Travis Kalanick, echo her sentiment, highlighting the need for thoughtful hiring processes to build effective teams.

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