The demand for protein-rich products is significantly benefitting sports nutrition companies, particularly Applied Nutrition Plc, which recently revised its profit forecast upward. The company projects that its adjusted earnings for fiscal 2026 will surpass market expectations, following a remarkable 50% revenue increase to £160 million ($218 million). Analyst Wayne Brown noted exceptional trading momentum in 2026, with anticipated growth continuing into 2027 thanks to recent expansions in the U.S. market and new retail partnerships.
Additionally, Applied Nutrition is not alone in this trend; Glanbia Plc also raised its profit forecasts, driven by both GLP-1 medication users and health-conscious consumers. However, the company does expect a slight decrease in margins next year, attributed to rising whey prices, a crucial component of protein powders.
