New Orleans-born brand introduces limited-time Bayou Breeze and Caramel Pecan Red Bull, spotlights fan favorite beverage that’s gone from seasonal to signature
New Orleans, LA (RestaurantNews.com) PJ’s Coffee welcomes the summer season with an exciting range of beverages that combines fruity refreshers with energy-boosting options, alongside a beloved drink inspired by the brand’s roots: Southern Wedding Cake.
From May 6 through August 4, PJ’s Coffee will offer two limited-time drinks that juxtapose bold flavors with inviting textures, providing a refreshing escape from the summer heat:
- Bayou Breeze – A vibrant, blended refresher that marries citrus and tropical fruit flavors with lemonade, delivering a smooth and tangy-sweet experience.
- Caramel Pecan Red Bull – An innovative twist on the classic energy drink, this option features the crispness of Red Bull paired with smooth caramel and rich pecan flavors, topped with a sweet coconut cold foam for a delightful contrast.
PJ’s Coffee is also highlighting the Southern Wedding Cake, a drink that draws inspiration from the almond-rich cake tradition synonymous with New Orleans celebrations. Originally introduced as a limited-time offering, it has now become a permanent fixture on the menu, exemplifying how seasonal ideas can evolve into beloved staples.
This delightful beverage can be enjoyed iced, hot, or frozen, providing a nostalgic dessert experience:
- Iced Southern Wedding Cake – A smooth cold brew blended with sweet almond and vanilla cake notes, complemented by pure cane syrup and creamy vanilla cold foam.
- Hot Southern Wedding Cake – Bold coffee mingled with sweet almond and vanilla cake flavors, topped with steamed milk and whipped cream for a warm, comforting treat.
- Frozen Southern Wedding Cake – A rich, blended delight featuring almond and vanilla cake flavors, finished with whipped cream for a shake-like indulgence.
“Summer is all about providing a sense of escape through taste, and this lineup delivers that while staying rooted in our New Orleans heritage,” said Reid Nolte, executive vice president of marketing for PJ’s Coffee. “From the tropical lift of Bayou Breeze to the Southern-inspired twist on energy in Caramel Pecan Red Bull, these drinks are meant to surprise with their layered flavor profiles. Meanwhile, Southern Wedding Cake is a perfect example of a limited-time New Orleans-inspired flavor that resonated so strongly with our guests that it earned a permanent place on our menu. That’s the kind of innovation we’re focused on continuing.”
The limited-time summer offerings will be available at PJ’s Coffee locations nationwide and through the mobile app.
To explore more about the New Orleans-based brand, view the complete menu, or find a nearby location, visit PJsCoffee.com.
Key Takeaways
- PJ’s Coffee launches two limited-time summer beverages: Bayou Breeze and Caramel Pecan Red Bull.
- Bayou Breeze is a refreshing blend of citrus, tropical fruit, and lemonade.
- Caramel Pecan Red Bull fuses energy drink flavor with caramel and pecan notes, topped with cold foam.
- The Southern Wedding Cake drink is now a permanent menu item after its initial seasonal debut.
- Southern Wedding Cake is available in iced, hot, or frozen forms, enhancing its appeal.
FAQ
What is the availability period for the new summer drinks?
The Bayou Breeze and Caramel Pecan Red Bull will be available from May 6 through August 4.
Can I get the Southern Wedding Cake drink in different styles?
Yes, the Southern Wedding Cake is available hot, iced, or as a frozen beverage.
Are the summer drinks available at all PJ’s Coffee locations?
Yes, the limited-time summer beverages will be offered at PJ’s Coffee locations nationwide and through the mobile app.
About PJ’s Coffee
Phyllis Jordan, a pioneer in the coffee industry, founded PJ’s Coffee of New Orleans in 1978 and demonstrated that better beans, superior roasting techniques, and pure passion for the art of coffee-making were essential. In 2008, the company was acquired by New Orleans natives and brothers Paul, Steven, and Scott Ballard. PJ’s Coffee offers an extensive range of hot, iced, and frozen coffee beverages made with top-quality Arabica beans, as well as organic tea and fresh breakfast pastries. PJ’s Original Cold Brew™ Iced Coffee is brewed daily using a special cold-drip process that preserves the flavor and strength of the beans, resulting in a coffee that is two-thirds less acidic – a technique developed by its founder and applied for over 45 years at all PJ’s locations. Whole-bean coffee and single-serve cups of PJ’s Coffee are available for purchase in-store and online. With over 185 operating stores, including four internationally, PJ’s Coffee continues to expand in the U.S. and beyond. For more details, visit PJsCoffee.com or follow PJ’s Coffee on Facebook, Instagram or X (formerly Twitter).
Contact:
Tiffany Martinez
Champion
817-919-6261
tmartinez@championmgt.com
