The survey conducted by Subaru of America reveals a significant trend among pet owners regarding holiday travel. Key findings include:
- Preference for Road Trips: 73% of pet owners are more inclined to drive rather than fly to include their pets in their travels.
- Influence on Plans: 68% of respondents stated their pets impact their travel decisions, leading 45% to decline trips that don’t accommodate their animals.
- Changes in Travel Plans: Over 25% indicated they might alter their plans due to their pets, with some choosing to host rather than travel or opting to skip gatherings where pets can’t join.
- Younger Generations: Gen Z and millennial pet owners are especially likely to include their pets in holiday plans, with 35% bringing them home compared to 22% of Gen X and baby boomers.
- Stronger Preference for Pets: More than half (51%) prefer traveling with a pet over a human companion.
These insights underscore the growing integration of pets into family travel dynamics during the holiday season.