RIU Partner Club Enhances Travel Advisor Experience
Photo: RIU Hotels & Resorts
RIU Hotels & Resorts has launched a revamped website for its RIU Partner Club, a loyalty program tailored for travel advisors.
The new platform is designed to be more user-friendly, allowing advisors to optimize their time while easily accessing available benefits. Features include detailed hotel fact sheets, real-time booking information, and expedited sales management.
Advisors earn points for each sale, which remain valid as long as their account is active, and can be redeemed for complimentary stays at RIU properties. Additionally, the platform offers educational resources and exclusive benefits.
The new website was developed to not only reward loyalty but also equip professionals with essential tools and product knowledge to enhance their sales efforts, ensuring a superior experience for guests.
Founded in 1992, the RIU Partner Club currently has 100,000 travel agent members across 139 countries. RIU Hotels & Resorts has also been updating its popular Riu Palace brand with renovations and new offerings at its all-inclusive resorts in destinations like Aruba and Mexico, and recently expanded its presence to Thailand.
