Guided by the genuine needs in nutrition, this collaboration encourages consumers to redefine what “healthy” means personally.
AUSTIN, Texas, Feb. 17, 2026 /PRNewswire/ — The “health food” sector is often driven by shortcuts, assumptions, and ambitious claims that seldom stand up to scrutiny. In a realm fixated on black-and-white definitions, Function and Erewhon are introducing “The World’s Healthiest Smoothie?” This year-long initiative challenges the notion that health can be reduced to a single standard. The question mark in the title is deliberate; it conveys a deeper truth: health is not universal but deeply personal. What is healthiest for you depends on your biology, data, and individual needs. Is this the world’s healthiest smoothie? The answer is contingent upon you.
Now available at all Erewhon locations, this smoothie will remain on shelves until February 2027. Each glass bottle comes with a QR tag offering $25 off a Function membership, extending the experience beyond just the beverage. Through this membership, users can access over 160 advanced lab tests, with select scans available for an additional fee, and receive personalized insights based on their unique data—moving beyond generic nutritional advice. Making informed choices for your health starts with Function.
With the same meticulous standards applied across Function’s platform, the smoothie incorporates 20 thoughtfully selected ingredients aimed at boosting key biological systems. These include support for microbiome health, inflammation management, blood sugar regulation, and both metabolic and cellular functions.
“This isn’t merely about adding another product to the shelf. We aim to challenge the notion that ‘healthy’ can be simplified into a label,” explains Jonathan Swerdlin, co-founder and CEO of Function. “Health is not one-size-fits-all. It is nuanced and varies for each individual. Erewhon is the ideal partner, as their unwavering standards reflect how Function approaches health understanding. Together, we empower you to be intentional about what you consume.”
Developed alongside Mark Hyman, MD, the co-founder and Chief Medical Officer of Function, the smoothie’s formulation was shaped by identifiable health gaps noted within the member base—particularly concerning metabolic and cardiovascular wellness. Over 65 percent of members are outside the optimal fasting insulin range, often tied to dietary habits, while 54 percent have elevated Apolipoprotein B (ApoB), influenced by the quality of dietary fats.
The end product is a meal-replacement smoothie designed for everyday life. It features unsweetened almond milk, flaxseed and chia seeds, green banana, wild blueberries, pomegranate, cranberry, arugula, fresh herbs, walnuts, cold-pressed beet juice, ginger, Ceylon cinnamon, MCT oil, blended omega oils, BCAAs, creatine, and a single-ingredient plant protein sourced from chocho beans cultivated in the Andean highlands.
No fillers. No superficial superfoods. No compromises.
For more information, visit www.functionhealth.com/smoothie
ABOUT FUNCTION | Function’s mission is to empower individuals to lead 100 years of healthy living. It serves as the first platform to make lab testing, advanced MRI and CT scans, and longitudinal health data both accessible and comprehensible. Function’s Medical Intelligence Lab™ (MI Lab™) is creating a continuous learning system aimed at helping individuals understand, visualize, and respond to their biological data in real-time. Unlike a conventional yearly physical that checks around 26 biomarkers, Function members have access to over 160 lab tests—including semi-annual testing—for just $365 annually. These tests cover various areas such as heart, hormones, thyroid, liver, kidneys, potential heavy metal exposure, nutrient levels, inflammation, cancer indicators, and more. The member’s lab results are integrated into an intelligent interface, providing an individualized health overview to facilitate informed decision-making. Additionally, Function’s acquisition of Ezra allows members to purchase advanced MRI scans enhanced by FDA-approved AI, as well as advanced CT scans, making crucial health assessments accessible to more individuals. These advanced MRI scans are designed to detect signs of cancers, unruptured aneurysms, endometriosis, and strokes, while the CT scans can look for signs of lung cancer, plaque build-up in the heart, and more. Function is revolutionizing the approach to managing personal health.
ABOUT EREWHON | Erewhon is a family-owned Certified B Corp and Certified Organic Retailer with ten locations across Southern California. Since 1968, Erewhon has provided organic, ethically sourced foods to its communities. The company is dedicated to sourcing nutrient-rich products, supporting local farmers and businesses, and promoting environmental sustainability. Known for its strict quality standards and exceptional customer service, Erewhon fosters a community centered around care, curiosity, and positive change.
SOURCE Function Health
