Unforgettable Travel has unveiled Unforgettable Asia, a luxury collection exclusively for Asia, aimed at simplifying the complexities of booking Asian vacations for travel advisors.
Key Details:
- Initial Offering: 11 destinations with 50 itineraries covering Japan, South Korea, Taiwan, Thailand, Vietnam, Cambodia, Laos, Singapore, Malaysia, Borneo, and Indonesia, expanding further by 2026 and 2027.
- Market Demand: There has been a 226% increase in inquiries for Asia travel from 2022 to 2025, with advisors now handling 54% of Asia bookings.
Insights from the Co-Founder:
Graham Carter emphasizes the region’s richness but acknowledges the complexities in selling it. Unforgettable Asia integrates destination expertise with robust operational support, aiming to enhance the travel advisor’s role by focusing on unique human connections and cultural experiences.
Unique Experiences:
Launch itineraries feature distinctive experiences:
- Meet Misaka-san, known as Kamakura’s “Merry Monk,” for a personal blessing.
- After-hours access to an exclusive Peranakan home museum in Singapore.
- Taste award-winning oolong tea with a female tea merchant in Taiwan.
Support and Offerings:
The collection includes:
- Private chauffeur transfers, luxury accommodations, and expert guides.
- 24/7 in-destination assistance and concierge services.
- Ongoing support for travel advisors, including white-label guides and monthly updates.
Target Market:
The collection caters to the U.S. luxury market, focusing on multigenerational families, families with teenagers, and high-end honeymooners.
Notable Itineraries:
- 12-night wellness journey in South Korea and Japan.
- Family tours in Japan and South Korea.
- A culinary journey through Malaysia and Thailand.
- A luxury honeymoon in Indonesia.
Contacts for Advisors:
For questions, advisors may reach out to: