FCM Travel Launches Proactive Analytics
FCM Travel has introduced FCM Proactive Analytics, a new feature aimed at enhancing travel program management. This tool continuously monitors travel programs and sends detailed analyses directly to users’ inboxes, addressing potential budget issues before they escalate. This launch is the second initiative from FCM, following the introduction of interactive dashboards and a forthcoming conversational tool.
Key Features of Proactive Analytics
- Scheduled Analysis: Covers hotel spend by city, airline costs, carrier trends, route performance, and traveler spend concentration.
- Frequency Options: Reports can be delivered weekly, monthly, or quarterly.
- Data Protection: Operates in a governed data environment, ensuring customer data is not utilized for third-party AI training.
Benefits for Travel Managers
Traditionally, travel managers needed to either log in to reactive dashboards or await reports after problems had incurred costs. Proactive Analytics aims to eliminate this trade-off by delivering insights without requiring logins or manual queries. Data is sent directly to both customers and FCM account managers, facilitating prompt interventions regarding costs and compliance issues.
Statement from FCM Leadership
Jessica Dunderdale, global head of product for FCM Travel, emphasized that tailored management goes beyond just bookings. She noted, “Proactive Analytics strengthens that relationship: our technology does the watching, so our people can do the advising.” This innovation underscores FCM’s commitment to providing not just a managed travel program but a well-cared-for service.
