Native Pet Launches First Cat Supplement Line
ST. LOUIS, Sept. 30, 2026 — Native Pet, a leading clean-label pet supplement brand with over 13,000 retail locations nationwide, has announced the launch of its first cat supplement line, a significant expansion since its founding in 2017.
This launch addresses the long-standing requests from cat parents for a dedicated product line. CEO and co-founder Dan Schaefer expressed gratitude for the feedback from cat owners, stating, “We’ve heard from cat parents since day one asking when we’d make something for them. This line holds the same standard we built the brand on—real ingredients, real research, and nothing to hide.”
The initial offering includes five daily supplements targeting various areas of feline health: Hairball, Multivitamin, Probiotic, Immune, and Calm. Developed by in-house formulator Dr. Dan Su, these products are designed to meet AAFCO nutritional standards and carry the NASC Quality Seal. Each supplement features a dual-texture chicken chew, appealing to even the pickiest cats.
The new line adheres to Native Pet’s commitment to clean ingredient decks and no fillers, ensuring high standards similar to those that earned its flagship dog supplement, The Daily, Clean Label Project certification in 2025.
Native Pet’s cat supplements are now available on nativepet.com and will launch nationwide at Petco on October 19th.
For more information, visit www.nativepet.com.
SOURCE Native Pet, Inc.
