A New Generation of Filipino Travelers
The travel landscape in the Philippines is changing, driven by a new generation of Filipino travelers who prioritize accessibility, inclusivity, meaningful experiences, and responsible travel.
Megaworld Global Hotels & Resorts (MGHR)
At the Philippine Travel Mart 2026, MGHR is showcasing its initiatives aimed at enhancing inclusivity, connectivity, purposefulness, and accessibility in travel. The event, themed “Nurturing Nextgen Tourism: Discover the Philippines,” will take place from September 4-6 at the SMX Convention Center in Pasay City.
Key Initiatives
MGHR’s efforts are focused on four crucial areas:
- Inclusivity: Catering to a wider range of travelers, including Muslim-friendly hospitality.
- Sustainability: Engaging in eco-friendly practices through initiatives like the Sampaguita Project, which blends hospitality with community and environmental activities.
- Digitalization: Expanding digital capabilities to enhance guest experiences.
- Health and Wellness: Promoting wellness through the MEGreen Mindful Stays initiative, encouraging conscious environmental choices.
Travel Opportunities
MGHR will introduce the TARA! (Travel Away and Reignite Adventure) campaign at Booth A01, offering local accommodations at competitive prices. Participating locations include popular destinations such as Manila, Boracay, Iloilo, Cebu, and Tagaytay. Bookings are available until November 29, 2026, for stays through November 30.
These initiatives aim to inspire Filipinos to explore local destinations and cultivate a deeper connection with their country.
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Explore the beauty of the Philippines and discover what it has to offer!
