Cottage cheese is experiencing a resurgence in popularity, with its sales reportedly exceeding $2 billion in 2025, marking an 82% increase since late 2022. Influenced by trends on platforms like TikTok, many are incorporating cottage cheese into various dishes, capitalizing on its protein-rich profile—about 14 grams per half-cup serving.
However, rising demand is leading to shortages, leaving some shelves empty. If you can’t find cottage cheese, viable alternatives include:
- Greek Yogurt: Offers approximately 12-18 grams of protein per serving.
- Ricotta Cheese: Similar protein content (14 grams) and adaptable for various recipes.
- High-Protein Milk: Contains about 13 grams per 8-ounce serving.
- Nondairy options: Dry beans, peas, lentils, as well as proteins like eggs, tuna, and tofu.
Experts advise focusing on a variety of whole food protein sources rather than chasing viral trends.