The article discusses the importance of leadership and dealership culture as emphasized during a segment on CBT Live featuring Fred Lennartz and Lou Ramirez from Car Guy Coffee. They highlighted how a dealership’s performance is shaped by the energy and accountability of its leaders, which directly influences employee behavior toward customers and internal responsibilities.
Drawing on their military backgrounds, Lennartz and Ramirez stressed the significance of structured processes, emphasizing that following standard operating procedures is crucial for success. They aim to train dealership teams with a focus on leadership development, recognizing the need for managers to be emotionally invested in their teams.
Additionally, they introduced the Minorities in Automotive initiative (MIA), a nonprofit dedicated to supporting minority professionals in the automotive industry by connecting them with resources and organizations. MIA seeks to provide recognition and advancement opportunities without competing with existing groups like NAMAD.
