Sonic Automotive Overview
Market Value: As of October 2, 2026, Sonic Automotive (Ticker: SAH, ISIN: US83545G1022) had a market capitalization of USD 2.1 billion.
Current Consensus Rating: A “Hold” consensus was reported by MarketBeat on September 11, 2026.
Financial Performance
Q2 2026 Highlights
- Revenue: USD 3.93 billion, exceeding the analyst estimate of USD 3.78 billion.
- Year-over-Year Growth: Revenue increased 7.60% compared to the same quarter the previous year.
- Net Income: Reported as USD 57.4 million with diluted earnings per share of USD 1.79. Adjusted net income stood at USD 58.3 million, yielding adjusted earnings per diluted share of USD 1.82.
Powersports Segment Growth
Sonic Powersports achieved a record sale of 1,135 motorcycles at the Sturgis Motorcycle Rally, including 511 new Harley-Davidson models. This significant outcome reflects the company’s growing footprint in the powersports market, which consists of 20 locations and 46 franchises, including 13 Harley-Davidson dealerships.
Future Outlook
- Next Earnings Report: Scheduled for October 22, 2026.
- Stock Performance: The stock has traded between USD 54.11 and USD 113.67 in the past 52 weeks (as of October 2, 2026).
Sonic Automotive operates multiple dealership types, including franchised car dealerships and used-vehicle stores, positioning it well for continued performance tracking across its segments.
Key Facts
- Company: Sonic Automotive, Inc.
- ISIN: US83545G1022
- Ticker: SAH
- Primary Exchange: NYSE
- Market Capitalization: USD 2.1 billion as of October 2, 2026
- 52-week Range: USD 54.11 – 113.67
- Sector / Industry: Consumer Cyclical / Auto Dealerships
- Next Earnings Date: October 22, 2026
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Disclaimer: This information is for informational purposes only and should not be considered as financial advice.