Mirror Mi Launch: New Doll Brand From MGA Entertainment
LOS ANGELES, Sept. 18, 2026 /PRNewswire/ — MGA Entertainment, the creators of Bratz®, L.O.L. Surprise!®, and Rainbow High®, have unveiled their latest brand, Mirror Mi. This exciting initiative includes an original single and cinematic music video that showcase six character-driven dolls inspired by different emotions.
Key Features:
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Cinematic Music Video: Set in a performing arts academy, the video narrates the journey of the six emotion-inspired dolls as they explore themes of friendship, self-expression, and personal growth.
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Emotion-Focused Characters:
- Blaze Maxx™ (Electric): The outspoken rockstar.
- Amora Valentina™ (Love): The nurturing friend.
- Luna Skye™ (Dreamy): The whimsical thinker.
- Akiko Kittyama™ (Cozy): The comfort-loving soul.
- Shai Meadows™ (Sheepish): The quiet creator.
- Suki Goldpetal™ (Fragile): The sensitive artist.
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Each doll boasts 15 articulation points and unique accessories, allowing for expressive play.
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A collaborative effort with Colin Tilley, Grammy-nominated filmmaker, adds an artistic touch to the project.
Availability: The dolls are available nationwide, and the music video can be viewed on YouTube. Additional Mini Mi dolls will launch in October.
Stay updated: For more information, follow the brand on social media platforms like Instagram, TikTok, and Spotify under @MirrorMiOfficial.
About MGA Entertainment: MGA is a leading toy and entertainment company, known for innovative products and story-driven play experiences.
For detailed inquiries, contact:
- Phyllis Liu, [email protected]
- Spencer Davis, [email protected]
