Amazon has announced a $2 billion investment in Latin American productions for its Prime Video service, set to span until 2030. Kelly Day, Vice President of International for Prime Video, highlighted the region’s vibrant talent and storytelling capabilities during a press conference in Mexico City. The investment will cover both original and licensed content as well as sports, with plans to double original productions from Mexico, Brazil, Argentina, Colombia, and Chile.
Starting in 2027, Amazon plans to premiere 25 new titles annually for two consecutive years. Recent notable productions include “Menem,” a series about Argentina’s former president, and “La Oficina,” a Mexican adaptation of “The Office.” Armando Bo is directing an adaptation of “Las Malas,” based on a novel about trans sex workers in Argentina.
Javiera Balmaceda, head of original Prime productions for Latin America, noted that when provided with ambition and resources, Latin American storytellers draw global attention. Netflix is also expanding its Latin American content, achieving notable success with series like “One Hundred Years of Solitude” and “El Eternauta.”
