How India’s Protein Market is Rising | Vantage with Palki Sharma
This summary has not undergone editorial review by Firstpost.
In India, there is an increasing emphasis on protein consumption. Data reveals that nearly 50% of total protein intake arises from cereals. The recommended daily intake is between 0.8 to 1 gram per kilogram of body weight, yet many households reportedly fall short of this target. The rise of urban lifestyles, issues with obesity, and ongoing child undernutrition have exacerbated health concerns, leading doctors to note widespread fatigue and slow recovery rates in patients. In 2025, India’s protein supplements market reached approximately 913 million USD, with expectations for continued growth. However, experts warn that simply adding protein to ultra-processed foods does not ensure healthier diets.
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Vantage is a revolutionary show on news, opinions, and current affairs from Firstpost. Aimed at a global audience, it covers significant news stories from multiple perspectives, enabling viewers to evaluate the effects of global events through a distinctly Indian lens.
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