Press Release Summary
Title: Nice Girls Win: How Kind Women Can Create the Lives They Deserve
Date: Sept. 22, 2026
Location: Madison, Wis.
Overview
Kelly Ehlers, a successful entrepreneur who built two multimillion-dollar companies, emphasizes that women don’t need to compromise their kindness or authenticity to achieve success. Her new book, Nice Girls Win, challenges traditional expectations that bind women to be overly agreeable, suggesting that true leadership can be rooted in clarity, emotional intelligence, and self-acceptance.
Key Insights
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Invisible Contract: A term Ehlers uses to describe the societal expectations placed on women which pressure them into compromising their ambitions.
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Personal Experience: After facing adversity, including being fired while pregnant, Ehlers founded her companies without external support, proving that kindness can lead to success instead of hindrance.
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New Leadership Model: The book advocates for a leadership style that embraces emotional intelligence and boundary-setting rather than conforming to rigid expectations.
Target Audience
Ehlers reaches out to women in various roles—executives, caregivers, and others—who grapple with the pressures of traditional expectations. She encourages them to define success in a way that resonates with their true selves.
Praise and Availability
The book has received positive reviews for its actionable insights and honest narrative. It is available in multiple formats:
- Paperback: $19.99
- Hardcover: $29.99
- Ebook: $9.99
- Audiobook: Available
For more details, visit NiceGirlsWin.com.
About the Author
Kelly Ehlers is a seasoned marketing strategist and the CEO of The Evoke Agency and Tease Media. In Nice Girls Win, she presents a visionary approach to leadership that allows women to thrive without sacrificing their core selves.
Media Contact
Sabina Hitchen
Email: [redacted]
Phone: 917-945-9582
