The Influence of TV Shows on Fashion Choices
It’s widely recognized that the media we consume plays a crucial role in shaping our fashion choices. Many of us find ourselves inspired by the outfits showcased in our favorite TV shows. Recent viewing patterns, especially during lockdowns in 2020, saw viewers turning to platforms like Netflix, leading to a surge in internet searches for trendy clothing items.
In fact, 18.4 million people in the UK subscribed to Netflix in 2021, and the phrase “Euphoria outfits inspo” saw a staggering 929% increase in search interest over the past year. Companies like Lucy & Yak analyzed these trends, revealing which TV shows have significantly influenced fashion styles.
Key Shows Influencing Fashion in 2022
Euphoria
With #EuphoriaMakeUp accumulating 1.9 billion views on TikTok, the show presents diverse fashion perspectives through its characters. Rue’s relaxed style contrasts with Kat’s bold fashion choices, while Maddy’s fans sway towards bralettes and crop tops, and Cassie lovers tend towards brighter colors and gingham patterns.
Emily in Paris
Focusing on fashion, the show has prompted an impressive 34 million TikTok views for #EmilyInParisOutfits. The influence of Emily’s colorful, bold ensembles, alongside chic accessories like berets, is palpable on social media and in stores—replicas of the outfits are abundant.
Bridgerton
The second season of Bridgerton showcases a revival of 18th-century fashion, with #BridgertonFashion gathering 3 million views on TikTok. Expect corsets, pastel palettes, and floral patterns to infiltrate everyday fashion, inspired by the show’s opulent aesthetics.
Sex Education
This show, rooted in 80s fashion, melds grunge with vibrant hues, presenting a range of styles for teenagers. #SexEducationOutfits has received 158.4 thousand views on TikTok, further inspiring users to explore the show’s distinctive sartorial vibes.
Sustainable Fashion Tips
Amidst these trends, awareness is growing about the environmental impact of fast fashion. Research shows that Americans dispose of over seven wearable clothing items annually, costing around $270 a year. To mitigate this:
- Adjust Spending Habits: Invest in durable pieces like high-quality jeans that can withstand the test of time.
- Shop Thrifty: Vintage and resale options, available on platforms like Depop or eBay, provide sustainable alternatives to fast fashion.
- Mend and Upcycle: Consider alterations or repairs for clothing that no longer fits or is damaged.
- Do Your Research: Investigate sustainability policies of your favorite brands to ensure conscious shopping.
- Care for Your Wardrobe: Proper maintenance of your clothing can extend their lifespan and diminish the need for replacement.
By becoming more mindful shoppers, we can balance style innovation influenced by our favorite TV shows with sustainable practices for a healthier planet.
