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From Adventure Journeys to Environmental Protection: JETOUR Unveils Its “Travel+” Ecosystem

JETOUR’s Commitment to Responsible Travel

WUHU, China (Nov. 5, 2026) – JETOUR emphasizes that travel should not only be about exploring new destinations but also about preserving nature. The company’s “Travel+” ecosystem combines travel, off-road adventures, and conservation efforts, promoting responsible exploration.

Conservation Initiatives

Recently, on October 22, JETOUR hosted the 2026 Global Technology Experience Day at Xiazhu Lake National Wetland Park in Deqing, Zhejiang Province, focusing on crested ibis conservation. Participants engaged in conservation activities, including nest preparation and fish fry release, while learning about wetland ecosystems.

JETOUR’s conservation initiatives extend globally, partnering with various organizations:

  • Africa: Collaborated with Discovery Channel and the Cheetah Conservation Fund for the “Return of the Cheetah” campaign.
  • Malaysia: Joined forces with TCS and PULIHARA for turtle conservation.
  • Pakistan: Initiated a markhor protection program.
  • South America: Engaged in harpy eagle conservation.

Through these efforts, JETOUR aims to transform its “Travel+ Public Welfare” philosophy into a long-term, cross-border commitment to protecting nature.

Enhancing the Travel Experience

JETOUR continues to innovate vehicles and travel experiences that align with the evolving needs of its users. The brand has expanded into over 100 countries and boasts more than 50 million fans globally. By offering self-driving trips, off-road experiences, and conservation activities, JETOUR enables users to connect with the brand beyond just the vehicle.

Travel serves as a means of discovery, off-roading provides access to remote locations, and conservation efforts ensure that these environments remain intact. JETOUR is dedicated to integrating conservation into more travel experiences, allowing travelers to explore while safeguarding the planet.

About JETOUR

Founded in 2018, JETOUR embraces a “Travel+” strategy and operates in over 100 countries with 2,000+ sales and service outlets. The brand caters to various travel needs with a diverse vehicle portfolio, ranging from urban commuting to adventure camping.

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