Nebraska’s Travel Expenditures Hit $4.72 Billion in 2025 | News

In 2025, Nebraska’s travel spending reached $4.72 billion, marking a 2.6% increase from the previous year. This growth, as reported by Dean Runyan Associates, also contributed to the creation of nearly 42,000 jobs and generated $339.5 million in state and local tax revenue—an increase of $16.2 million from 2024. The tourism sector has proven to be a significant contributor to both the economy and employment in the state.