Introduction
The fitness landscape is ever-evolving, and recent collaborations are making it easier for enthusiasts to participate in organized events. A dynamic partnership between AirAsia and Hyrox Asia-Pacific is set to enhance the travel experience for participants in fitness events throughout Southeast Asia and beyond. This collaboration promises to bring athletes, spectators, and communities together, underscoring the growing popularity of fitness events in the region.
AirAsia has recently joined forces with Hyrox Asia-Pacific, officially establishing a partnership aimed at supporting travel for fitness events across Southeast Asia and other regional markets. This collaboration is designed to cater to athletes, participants, and spectators traveling to host cities for Hyrox events, providing convenient flight access throughout AirAsia’s extensive network.
As part of this agreement, AirAsia will engage in community initiatives and activities beyond the race days, collaborating with selected Hyrox Training Club gyms to foster local fitness communities. Major markets for this partnership include Osaka, Bangkok, Singapore, Hong Kong, and Incheon, with plans for additional destinations in the future.
For those who register for specific Hyrox races associated with AirAsia in 2026, the airline will offer a 10% flight discount during a designated booking window linked to race registrations.
The announcement of this partnership coincided with the launch of a co-branded aircraft featuring the inspiring theme “Keep Moving, Keep Rising.” This themed livery will be a part of AirAsia’s fleet throughout the partnership.
AirAsia proudly serves as the Official Airline Partner for Hyrox Asia-Pacific. The 2026 calendar for Hyrox includes a noteworthy event, with the inaugural Singapore edition taking place from April 3 to 5, 2026, at the National Stadium Singapore.
Amanda Woo, Chief Commercial Officer of AirAsia X, stated, “Our partnership with Hyrox comes at an opportune moment, as fitness continues to emerge as a global lifestyle. We are committed to offering seamless travel experiences that connect people with the sports they cherish. Through this collaboration, we aim to foster community connections.”
Gary Wan, Managing Director of Hyrox Asia-Pacific, echoed this sentiment, emphasizing the community aspect of Hyrox. “Hyrox is more than a race; it represents a lifestyle centered on community, consistency, and shared ambition. Partnering with AirAsia allows us to enhance support for our athletes and fans by making travel across the region more accessible and strengthening our presence in key markets.”
Hyrox specializes in organizing mass-participation fitness races that uniquely combine running with functional workouts. To date, their events have attracted over 196,000 participants across 10 cities in the Asia-Pacific region.
More exciting Hyrox events and related travel initiatives supported by AirAsia are set to be announced later in 2026, promising even more opportunities for fitness enthusiasts to engage and excel.
Conclusion
The partnership between AirAsia and Hyrox Asia-Pacific marks a significant step forward in making fitness events more accessible to a wider audience. By streamlining travel and promoting community engagement, this initiative not only supports athletes but also strengthens the fitness culture across Southeast Asia. As more events unfold, the message is clear: the journey to fitness is becoming more connected and enriching for everyone. Whether you’re a seasoned competitor or a newcomer, this partnership will make your path to an active lifestyle even smoother.
