California’s New Bill on Ultra-Processed Foods
A new bill introduced by California lawmakers aims to require grocery stores statewide to prominently display foods that are categorized as non-ultra-processed. This legislation seeks to help shoppers identify what supporters label as healthier options.
What Is California’s New Bill?
Introduced by Democratic Assembly member Jesse Gabriel, the bill proposes a groundbreaking “California Certified” label for food that meets the state’s definition of non-ultra-processed. To earn this certification, food manufacturers must apply through accredited third-party certifiers, akin to the USDA Organic program. Certification would begin in 2028 and needs renewal every three years. Companies would bear the certification costs, while retailers meeting specific sales thresholds would need to prominently feature certified products in high-visibility store areas like checkout lanes and entrances.
The primary goal is not to ban ultra-processed foods but to provide clearer guidance for consumers navigating often overwhelming product choices. Gabriel emphasized that the state should address this issue in a way that “strengthens consumer choice and encourages innovation.”
What Are Ultra-Processed Foods?
According to a California law passed last year, ultra-processed foods are characterized by certain additives (such as artificial flavors and preservatives) and are typically high in added sugars, sodium, or saturated fats. This definition, initially used to restrict ultra-processed foods in school meals, informs the proposed grocery-store labeling system.
Why Is California Pushing This Labeling?
Supporters argue that the new labeling system will help alleviate consumer confusion regarding nutrition labeling and ingredient lists. Bernadette Del Chiaro, who has collaborated with Gabriel on previous ultraprocessed food-related legislation, highlighted that many manufacturers make claims that can be misleading. The certification seal aims to provide a straightforward visual cue for consumers, indicating that a product is “not ultraprocessed.”
What Do Critics Say?
Some critics have expressed skepticism about the bill, noting that while California has its own definition, there is no universally accepted definition of “ultra-processed” food. They warn that labeling could oversimplify complex nutritional science and could lead consumers to misinterpret the label as an overall indicator of a product’s healthiness, rather than just reflecting its production methods and additives.
This bill represents a significant step toward clearer food labeling in California, promoting healthier choices while sparking debate on the complexities of food classification.