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The fashion industry isn’t exactly famous for its positive effect on the environment. Quite the opposite in fact. As much as we’re all for dressing well, it’s important to understand that the textile industry is responsible for a staggering 10% of global carbon emissions. And as we continue to buy more, that number is only going one way.
One small step we can all take to reduce our footprint is to be a bit savvier about what we buy and where we buy it – shopping with brands that have a demonstrable commitment to lessening their impact on the environment, either through their manufacturing process, build quality and repairability, recycling, or a combination of all of the above.
But who are these brands? And other than their sustainability credentials, why should you be spending your money with them?
Below is a selection of our favourite sustainable fashion brands, spanning everything from robust outdoor gear to well-made wardrobe basics to high fashion.
Luca Faloni
Best for: Italian craftsmanship and timeless design
- Luca Faloni Cashmere Crew Neck
- Luca Faloni Elegant Trousers Linen
- Luca Faloni Classic Bomber Jacket
Slow fashion is at the heart of Luca Faloni’s approach. The brand partners with Italian artisans to create luxury staples in small batches, using only the best natural fibres — think brushed cotton, pure cashmere and linen spun in Bergamo mills.
By focusing on timeless designs rather than seasonal trends, the brand promotes a more sustainable approach to dressing: buy fewer pieces but wear them for years.
It’s modern Italian elegance, built to last.
Velasca
Best for: Italian shoes with a slow-fashion ethos
- Velasca Urtulan
- Velasca Casciaball
- Velasca Artista
Handcrafted in Italy, Velasca is rooted in heritage and longevity. Its shoes are produced by skilled artisans in Montegranaro, using traditional methods that are designed to stand the test of time.
The brand’s direct-to-consumer model cuts waste and keeps prices accessible while supporting local craft communities.
Velasca has also expanded into shirting and apparel, applying the same principles of quality and durability — proof that sustainability can be baked into slow fashion, not just technical fabrics.
Form&Thread
Best for: Elevated essentials with a conscience
- Form&Thread Mechanic Overshirt
- Form&Thread Supima Stripe Raglan Tee
- Form&Thread Fine Stripe Cabin Shirt
This London-based label does understated, impeccably made basics using organic materials and low-impact dyes. Everything is crafted in Europe in small batches, and transparency is the driving force behind every decision.
It’s the sort of brand that makes it easy to buy better without compromising on style.
ISTO
Best for: Timeless Portuguese-made basics
- ISTO Cotton Sweater
- ISTO Work Jacket
- ISTO Pleated Linen Trousers
ISTO is a relatively new brand that, in its own words, has had little time to ruin the planet. Yet from the outset, the Portuguese premium basics label has been committed to making its environmental impact as small as possible. This is achieved through a mix of local production, the use of organic materials and by limiting the amount of chemicals and water used during production.
It also ensures longevity via high build quality and forgoing fashion trends in favour of timeless styles that can be called upon season after season, year after year.
ASKET
Best for: Premium wardrobe essentials with purpose
- ASKET The Flannel Shirt
- ASKET The Overshirt
- ASKET The Slim Chino
ASKET is one of our favourite labels when it comes to premium wardrobe basics. The Swedish brand offers a tightly curated collection of staple items, all made to a very high standard. It’s also making good progress in terms of sustainability. Clothing is handmade to lessen the impact on the environment, packaging is eco friendly and it uses low-impact non-toxic dyes for most of its products.
There are plenty of reasons to like ASKET, and its sustainability credentials are another.
ArtKnit Studios
Best for: Italian knitwear with zero waste
- ArtKnit Studios The Woolen Cardigan
- ArtKnit Studios The Organic Cotton Boxy Jacket
- ArtKnit Studios The Merino Wool Ribbed High-Neck
ArtKnit Studios, based in Biella, the capital of knitwear, works with only the finest Italian suppliers and factories in order to deliver some of the best knitwear in the world. It’s also committed to zero-waste manufacture and only uses natural fibres in order to keep its environmental impact low.
Being a direct-to-consumer brand, it offers true value for money as there is no retail middleman. Expect to find everything from cardigans to trousers, all made using organic cotton, merino and premium cashmere fabrics.
LESTRANGE
Best for: A smarter, smaller wardrobe
- LESTRANGE The All Day Shirt Linen Collared
- LESTRANGE The 24 Trouser Relaxed Fit
- LESTRANGE The City Bomber Jacket
LESTRANGE is on a mission to simplify wardrobes and reduce waste. Each piece is designed to be versatile enough for multiple settings, and crafted from the most responsible fabrics available — including organic cotton, recycled wool and regenerative materials.
The brand is also transparent about its carbon footprint and working to make every item climate-neutral.
Private White V.C.
Best for: British-made outerwear that lasts decades
- Private White V.C. The Honey Trap Trench
- Private White V.C. The Permanent Style Wax Walker
- Private White V.C. The Ventile® Harrington – British Racing Green
Every piece from Manchester’s Private White V.C. is handmade in its own factory using locally sourced materials wherever possible. It champions slow fashion, traditional craftsmanship and military-grade durability.
A jacket from here isn’t just for next winter — it’s for the next generation.
Shop now at Private White V.C.
Saye
Best for: Retro sneakers made responsibly
- Saye M99 City – Garnet
- Saye M89 Ground – Pine
- Saye M89 High – Black
Barcelona-based Saye blends throwback sneaker design with future-friendly materials like vegan leather made from corn waste and recycled rubber soles.
For every pair sold, the brand plants two trees, and production is local to reduce emissions. This is a more sustainable way to scratch that vintage sneaker itch.
PANGAIA
Best for: Futuristic basics and material innovation
- PANGAIA DNA Frutfiber T-Shirt
- PANGAIA 365 Midweight Hoodie
- PANGAIA Flower-Warmth Quilted Collarless Jacket
PANGAIA is a materials science company first and fashion brand second — but the clothes still look good. The label is known for colourful organic cotton sweats, seaweed fibre T-shirts and bio-based outerwear, all with transparency and traceability baked in.
It’s a favourite of eco-minded creatives and streetwear fans alike.
Outerknown
Best for: Coastal Californian casualwear
- Outerknown Blanket Shirt
- Outerknown Groovy Pocket Tee
- Outerknown The Field Pant
Founded by surfing legend Kelly Slater, Outerknown pairs laid-back beach style with serious eco credentials. Think flannel shirts made from recycled fibres, jeans developed using water-saving techniques and trunks crafted from old fishing nets.
The brand is Fair Trade-certified and puts circular design at the heart of its collections.
Studio Nicholson
Best for: Minimalist silhouettes with maximal longevity
- Studio Nicholson Cotton Linen Shirt Jacket
- Studio Nicholson Tailored Shorts
- Studio Nicholson DENIM – VOLUME PANT
Studio Nicholson makes beautifully constructed pieces designed to transcend seasons, fleeting trends and fast fashion. While not overtly marketed as a sustainable brand, its ethos of considered design, quality craftsmanship and small-batch production aligns perfectly with eco-minded shopping.
Less is more — and better.
Cariuma
Best for: Ethical sneakers with a skate edge
- Cariuma IBI Slip On
- Cariuma OCA Low
- Cariuma Naioca
If you’re a fan of Vans skate shoes but enjoy the peace of mind that comes with knowing your footwear is ethically and sustainably produced, then Cariuma will be right up your street.
The brand specialises in crafting high-quality kicks using recycled and vegan materials (65% of its sneakers are 100% vegan), only working with factories that guarantee its workers are treated fairly and make a comfortable, living wage.
Not only that, but for every pair of shoes purchased, Cariuma plant a tree in the Brazilian rainforest to directly aid in the restoration and preservation of these natural habitats. So your wardrobe and Mother Nature will thank you.
Patagonia
Best for: Repairable outdoor gear with cult appeal
- Patagonia Down Sweater Hooded Jacket
- Patagonia Point Reyes Canvas Gi Trousers
- Patagonia Fleece-texture Zip-up Jacket
Californian outdoor brand Patagonia has a proven track record when it comes to environmental responsibility. So much so that it has actively run advertising campaigns telling people to repair their old Patagonia gear rather than shopping for more. This is backed up by the brand’s trademark rugged build quality and Ironclad Guarantee, which promises to repair, replace or refund any garment with manufacturing defects.
There’s also a cool program called Worn Wear, which enables customers to buy and sell their vintage Patagonia gear, further reducing the need for new stuff to be produced.
Nudie Jeans
Best for: Eco-conscious denim with real durability
- Nudie Lean Dean Slim-Fit Dry Organic Denim Jeans
- Nudie Barney Worker Jacket
- Nudie Lean Dean Jean
Sustainability was at the core of Swedish denim brand Nudie’s philosophy long before it became an industry buzzword. Nudie uses sustainable fabrics almost exclusively, reuses the bulk of its offcuts, extends product lifespans by offering in-store repairs and actively encourages its customers to wash their jeans less.
On top of that, these jeans are extremely robust and built to last, meaning it’ll be much longer until you have to repair or replace them when compared with denim from a lesser label.
Christopher Raeburn
Best for: Upcycled fashion with a statement
- Raeburn Air Brake Short Black
- Raeburn GD Z/T Overshirt
- Raeburn SI A5 Sling W/B Navy
Christopher Raeburn is an English fashion designer with a unique approach to clothing. His designs are known for being reworked from recycled and surplus materials, and he has previously used everything from old military supplies to parachute canopies in order to create his pieces.
His eponymous label has won several awards for its responsible approach to design and manufacture, and although some of his garments may be a bit ‘out there’ for more understated dressers, the brand ethos is something that we hope to see spreading to all corners of the menswear world.
Veja
Best for: Iconic sustainable sneakers
- Veja Campo Leather Trainers
- Veja Rio Branco Trainers
- Veja Campo Sneaker
Veja is a French footwear brand dedicated to producing cruelty-free, eco-friendly sneakers. It has enjoyed a meteoric rise to prominence since its launch in 2005, and its iconic ‘V’ logo is now a common sight on city streets all around the world.
It was actually the first sustainable footwear brand – paving the way for countless others – and is known for making premium sneakers using only recycled materials, sustainably-sourced leather and organic cotton.
Neem London
Best for: Climate-conscious tailoring and shirting
- Neem London ZQ Merino Super 120s Neem Navy Jersey Cardigan
- Neem London Recycled Italian Blue Slub Cut Away Comfort Shirt
- Neem London Organic Cotton stretch Oatmeal Pleated Trouser
A newer face on the menswear scene, Neem London is building “the cleanest men’s wardrobe” by putting sustainability at the centre of everything.
Expect organic cotton, regenerative ZQ merino wool and recycled Italian fabrics, all produced in European factories that meet strict environmental standards.
Traceability, low-impact dyes and circularity are key to its philosophy, while its tailoring proves eco-friendly clothing can be sharp and office-ready.
Finisterre
Best for: Rugged British coastal gear
- Finisterre Longline Stormbird Waterproof Jacket
- Finisterre Walker Hybrid Short
- Finisterre Nimbus Hooded Jacket
Born on the Cornish coast, Finisterre was founded to make functional gear for cold-water surfers, but it’s grown into one of the UK’s leading sustainable labels.
A certified B Corp, it uses organic cotton, recycled polyester and biodegradable fabrics across its collections, and even runs a repair service to extend the life of its garments.
From wetsuits to weatherproof outerwear, this is kit designed for wild conditions — and a cleaner planet.
Taylor Stitch
Best for: Durable workwear built to last
- Taylor Stitch The Chore Pant
- Taylor Stitch The Ryder Jacket
- Taylor Stitch The Crater Shirt
San Francisco’s Taylor Stitch is redefining rugged menswear with a sustainability-first ethos. Its ‘Workshop’ crowdfunding model ensures small-batch runs, eliminating excess production, while fabrics like organic cotton, hemp and recycled yarns keep the impact low.
The result is classic workwear-inspired pieces that are tough enough for daily use and designed to get better with age. Buying less but better has rarely looked this good.
KnowledgeCotton Apparel
Best for: Scandinavian basics with a green heart
- KnowledgeCotton Apparel Organic Cotton Tim Canvas Pants GOTS
- KnowledgeCotton Apparel Organic Cotton Fishbone Flannel Shirt GOTS
- KnowledgeCotton Apparel Regular fit Striped Basic Tee
With roots in Denmark dating back to the 1960s, KnowledgeCotton Apparel has decades of experience in marrying sustainability with design.
Organic cotton, recycled wool and plant-based fabrics form the backbone of its collections, all shaped into versatile wardrobe staples that embody timeless Scandinavian style.
Add in its Fair Wear Foundation membership and climate-focused practices, and you get a brand with integrity woven into every stitch.



















































































